Traffice Building Presentation

A traffic building presentation was completed along with two other group members, Nicola Hayes and Sandar Saar. The objective of the presentation was to outline and analyse an established website and find ways in which we could encourage more traffic into it. The chosen website was BLACKWELL online book store.
Areas in which were covered:
*Basic Web page analysis
*SEO (Search Engine Optimisation)
*SEM (Search Engine Marketing)
*Social Media
*Online Partnerships -Link Building-Affiliate Marketing-Online Sponsorship
*Interactive Advertising
*Email Design
*Viral Marketing

Below is the completed slideshow

Blackwell

View more presentations from Sander Saar.